B2B Marketing Manager

Salary: £40-50k Location: London

Our client, a fast growing Fintech within the payments industry is looking to recruit an experienced and dynamic Marketing professional. The business is growing and the opportunity is excellent.

In this role you will own awareness and lead generation across various sectors including banking and retail.

This role is key within the business and will suit an ambitious career driven candidate looking  for a career  defining role.

 

Role involves driving demand generation to meet new business targets, taking ownership for lead generation metrics and the creation of high quality branded content, working closely with the Sales, Marketing and Design teams

The ideal candidate will have experience leading, optimising and reporting on lead generation activity within a B2B landscape
Familiarity with inbound marketing and sales automation tools (Salesforce, Hubspot or similar)
Be used to running omnichannel lead generation activity, spanning offline and online, paid and earned
Experience at Account Based Marketing would be very nice, but is not essential
Demonstrable experience creating engaging B2B campaigns and content
Previous exposure to event organisation
Basic HTML & CSS knowledge a bonus
A Bachelor’s Degree or equivalent in Marketing, Business or a related field would be great

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